Let’s discuss some more on this. And will be our prime focus of this article. There’s another version of this app known as WhatsApp for Business API. But that’s okay because most people prefer separating their personal and professional contact numbers. You cannot have both WhatsApp and WhatsApp for Business on the same phone and from the same contact number. This application primarily focuses on small business owners. WhatsApp for Business is another app coming from the house of WhatsApp and it is available in both Android and iOS versions.
This flexibility of WhatsApp has become its critical success factor. To connect via WhatsApp, all a user needs is proper data connectivity. The instant access WhatsApp offers to the users, irrespective of their location, particularly works in its favour. WhatsApp’s user base is huge and diverse. Facebook is currently leading the online messaging market with 79% shares of Facebook Messenger and WhatsApp combined. Later in 2014, Facebook acquired WhatsApp for a whopping $19 billion. WhatsApp was launched in 2009 by two ex-Yahoo employees, Brian Acton and Jan Koum. This app lets you connect with international residents without any charges. With WhatsApp, cross-border communication has become simpler. People generally use this app for messaging, audio/video calling, group chats, and media sharing. WhatsApp is an online messaging platform that is available for free on different play stores. Not sure how to do that? We’re here to help. It’s high time you start using WhatsApp as a marketing tool. WhatsApp marketing becomes easier if you know how to set-up WhatsApp for Business. WhatsApp has a 2 billion+ user base and that is more than the user bases of Instagram and LinkedIn combined. This decision of marketers is justified since these social platforms have many innovative and effective marketing solutions to offer as compared to WhatsApp.īut WhatsApp Marketing has a lot of possibilities. On the contrary, B2C marketers rely on Instagram and Facebook to build a strong social media presence. With a 60 million+ user base, LinkedIn is the first choice for B2B marketers. Hen marketers think of social media marketing or B2B marketing, WhatsApp for Business is not the first name that comes to their mind.
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